These are the findings of the latest RCI survey. I thought they made quite interesting reading and as there was too much in this press release for me to slot into the newsletter I thought I’d share it here.
The RCI is a quarterly survey of public and private sector employers that measures expected changes in recruitment activity and business conditions during the next six months. It also looks at recruitment methods, skills shortages, staff turnover and pay rates. The RCI was set up six years ago by Cranfield School of Management and The Daily Telegraph and is currently produced by Cranfield School of Management, in association with Personnel Today. This quarter the RCI survey drew on responses from 1,078 senior managers around the UK.
44% of the 1,078 organisations responding to the survey intend to increase spending on online recruitment over the next six months. However, the proportion of respondents using commercial job sites for recruitment is not increasing, remaining stable at around 25%.
The number of organisations using their own corporate website for recruitment also remains static at 32%.
Those organisations using commercial or corporate sites have reported a marked increase in their use of online recruitment over the past year with 42% increasing their use of jobs boards and 49% increasing their use of their corporate website.
44% of organisations expect to increase their use of commercial jobs boards over the next year and 62% expect to increase their use of their corporate website.
The use of online recruitment is having an impact on the use of other recruitment methods with around a third of responding organisations (32%) saying that they had spent less money on other recruitment methods in the last year because they used the internet, and 35% expect to spend less on other methods over the coming year.
73% of organisations that use commercial jobs boards find them successful while 70% of organisations that use their corporate website for recruitment find them successful.
The most important factors in an organisation’s decision to use its corporate website was the fact that they are cheaper and easier to use – 63% of organisations say that these factors were important or very important.
The most important factor in the decision to use commercial jobs boards was having access to a larger candidate pool with 77% of respondents saying that this was important or very important.
The most important drivers with regard to adoption of commercial jobs boards were job seeker use of the recruitment sites (77%), job seeker access to the internet (72%) and cost (69%).
The full report is available to the public, price £50. To obtain a copy contact Dr Emma Parry, Cranfield School of Management on 01234 754808 or e-mail emma.parry@cranfield.ac.uk
